Brand Design Masters Podcast

Working in any creative profession can be a rewarding and fulfilling experience, but it can also come with difficulties. One of the biggest challenges is dealing with demanding clients.

 

While all clients want their projects to come out perfectly, some are more challenging than others. They may have high expectations or be more demanding with their requests for amendments and changes, leading to unnecessary stress for the artist or creative professional.

 

In this podcast, I offer six ways to deal with troublesome clients and methods to keep good clients from becoming nightmares.

 

Here are some problems a creative professional face when dealing with a client:

 

·       Price Sensitivity

·       Design by Committee

·       Scope Creep

·       Controlling Clients

 

Here are six ways to make sure all your clients are a dream:

 

1.    Involve your clients in what you are doing.

2.    Have a clear creative brief.

3.    Create a mood board and analogs.

4.    Have clear decision-making criteria.

5.    Decide based on strategy, not aesthetics.

6.    Always overdelivering.

 

#clients #graphicdesign #grapicdesigncareer #personalbranding #personaldevelopment #entrepreneurship

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Thanks for listening! If you enjoyed this episode of the podcast, use the following links for more of my work and some valuable resources to get you started on your branding initiatives. Until the next episode!

 

 

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The Brand Design Masters Podcast targets entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, personal branding, trends and marketing.

 

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.